Add your email to receive updates...
John Pender
Let's Connect ...
Sign up to get updates on our projects
as they grow.
Projects
Rolm is a “Quest to Earn” Mobile Game, where player’s are rewarded a loyalty point for for completing in-game quests. The loyalty point “RX”, gives player’s access to Free, or Heavily Discounted products that are available for purchase in the in-game ecommerce experience. Products range from gaming hardware to the latest Playstation games.
Rolm is developing corporate sponsorships and partnerships so our players can get access to the best products available.
Lineage is mobile application that functions as a global family tree targeting the Brazilian Jiu Jitsu Community. The social media application aims to provide exposure to those in the community that are less known about, but are strong pillars of the martial art.
Lineage in currently in the Beta stages of development and the team is currently running a Private Beta Test which is currently getting raving reviews from a group of highly influential Black Belt World Champions.
Gold Card Offers (GCO) is a bespoke discount card community that is building a network of exclusive partners across the UAE. The Partner Onboarding team has completed multiple very successful campaigns in different business sectors in Dubai and Abu Dhabi.
GCO has had a very successful soft launch and is on its way to implementing the premium subscription model in Q2 of 2023.
Local Leads UAE (LLUAE), is a Digital Marketing and Funnel Design company that advises small business owners on ways to design a digital footprint. LLUAE works closely with sole traders in the fitness industry to get their products and services in from of their target customers.
Our team focusses on Web Design, Funnel Design, Offer Design, Email Campaigns and Social Media Marketing.
Past Companies
Pride Fitness Center was one of the first real Thai Boxing gyms in Dubai. It boasted a team of fighters and coaches from all over the world. While operating Pride built many fighters from the ground up, from having no martial arts experience to having multiple amateur fights.
At this current moment, all the employees of the original gym have grown into very successful trainers or own their own facilities. We were lucky to have rode a wave of the launch of the martial arts scene in Dubai. John exited the gym in 2017 to focus on the acquisition with Daintree Food.
Daintree Food was the first Meal Prep company in the UAE to provide fresh Paleo and Vegan meal plans to the Dubai and Abu Dhabi customer base. Our client base proudly included members of the Dubai Royal Family.
We served the entire management team, and the board of directors of Fitness First. And our team handled the meals for the prestigious Special Olympics when they held their global event in Dubai. Daintree was proud to operate with a team of more then 60 members that included the catering team, the delivery team and the main office that included all customer service, accounts and HR and also the marketing and sales departments.
About
John was born North Queensland, Australia in the mid-eighties. He grew up in the outback and spent the most of his childhood on cattle properties and working in the beef and seafood industries.
In the late 2000s, John moved to Sydney and started pursuing a career in the health and fitness Industry. After becoming a qualified Personal Trainer, he was quickly employed at one of the biggest gym franchises in Australia, Vision Personal Training.
During this time, he started training in Brazilian Jiu Jitsu and Kick Boxing. His passion for martial arts led him to move to Thailand to advance his training in Thai-Boxing.
After competing as a professional Muay Thai Fighter for two years in Thailand, John moved to Dubai in 2010 to continue advancing his career in personal training.
John noticed the lack of high level Muay Thai gyms in the region and joined forces with a friend and training partner from Thailand to launch his first company, Pride Fitness Muay Thai and MMA.
While growing the gym he began building a meal prep company, Daintree Food. Being the first totally Paleo and Vegan bespoke meal service in Dubai, Daintree Food exploded and successfully expanded across to the region for over 5 years until John exited in early 2018.
While building the first two companies, John became heavily involved in the integration of leading software offerings to manage the day-to-day operations of his businesses. After noticing a lack of high quality and effective solutions in the market, he began to build CRMs for the fitness industry.
Currently, John has four projects focused on building user bases within the fitness and technology industries that he has spent last decade working in.